Jeff
Bezos, the founder of Amazon has a net worth of $117 .3Billion.
Why
is not you?
You're
probably working a job right now. One that you got from the degree you studied
from university. You probably don't have much in savings in your account. Your
living expenses seem ridiculously high.
You
feel as though you're not paid enough.
Maybe
you are a student, studying for a degree that you hope can land you a job that
you hope can bring in some good money.
You
probably don't have any savings with debts hanging above your head.
Getting
rich seems like a distant dream.
How
did they do it?
Strive
Masiyiwa, Dangote, Jeff Bezos and other rich guys?
How?
May
be they were born into wealth or they cheated their way to money.
I'm not smart enough. I'm just unlucky one.
If
you are thinking that way, you are wrong.
What
if there was a way of getting wealth like Jeff Bezos?
An actual equation to wealth, a science behind
the way money works?
What
if you didn't have to abandon those dreams of paying off your parent’s mortgage
or traveling around the world?
Would you call me a liar?
I want to tell you that, there is a side to
the coin that you're not being shown. It may be tough filled with struggle, ups
and downs, it will be swallowing some difficult truths of the school system and
society haven't told you yet.
May
be let us start from here, What do you really think about money?
Is it something you work for?
Is it earned?
Or
is it inherited?
Is
it the root cause of all evil?
Are
you desperate to have more of it?
Have
you been chasing it most of your life?
The
truth is most of what you think about money has been influenced by your
upbringing. An environment if you were born into a family that didn't have much
money , then you're more inclined to believe that you too will not grow up to
have much money.
Or perhaps you went on the complete opposite
end and decided to make as much money as you can so that you will never be in
that position.
The
fact that your school didn't teach you much about this subject doesn't help
things.
Because of this, you may have false beliefs
about money that aren't going to help you on this journey.
A
recent report released showed that, of the world's ultra wealthy those that had
a net worth of 30 million dollars or more , 68% of them were self made.
And
it seems like every other study backs up this conclusion.
Warren
Buffett, self made billionaire,
Howard Schultz, born in poverty,
Oprah
Winfrey, born in poverty,
Jeff
Bezos , self made billionaire,
Elon Musk, self made billionaire ,
Aliko
Dangote, Self made billionaire,
Sara
Blakely, self made billionaire.
Salim
Bakhresa, self made billionaire,
Strive
Masiyiwa, self made billionaire.
What
is it that these people know that you don't ?
Your
equation is all wrong.
Here's the two dimensional equation that you've been taught about money,
Money = salary earned from a job.
Thus why getting a job becomes the sole
purpose of your education.
This
equation for generating money will never get you there. Why?
In
a standard job, the amount of money you earn is dependent on the amount of time
you put into that job. If you earned $20 an hour and worked 40 hours a week, it
would take you nearly 24 years to reach a total of $1 million. But that is
without subtracting any taxes or any expenses that you will incur over 24
years.
And let's not forget that inflation would make
your $1 million less valuable. The reality is that on a salary of $20 an hour,
you can only really be a millionaire at an old age by living frugally. And most
of that precious resource known as time has slipped through your fingers. You
traded all that time for money, and it wasn't even a substantial amount either.
So again, you ask yourself, how is it then
that there are self made millionaires and billionaires at such young ages?
What makes them so different? And the truth is, they have a better equation that you haven't quite grasped yet.
In
a capitalist society, the rules of the game are as follows you are paid in
proportion to the perceived value that you have, and the people that perceive
your value is your market.
The
market is your neighbors, your country or your continent or the whole world.
People
complain that football players are overpaid. But for players to be paid millions
there has to be a market for the football industry.
People
have to see the value in football in the first place for them to want to spend
money on matches and merchandise. And if the market has a high demand for
football the players who are at the top of their game, they are paid generously.
So
then how can we increase our perceived value?
What
is it about people like Elon Musk, or Jeff Bezos that makes their perceived
value so high?
The
first step to this equation of wealth is quite simple.
If you want money, solve problems.
Solve
problems,
Solve
problems.
If
you solve problems, money will be thrown at you.
Problems in Africa
are everywhere. Most people look at Africa, and see as a continent where
nothing works just because of problems, diseases, unemployment, hunger and
insecurity. But these people have no idea that these problems present vast
opportunities and untapped potential.
Africa’s biggest
jackpot lies in finding solutions to these serious and pressing problems.
If it's a million dollar problem, then the
solution will make you millions.
If
it's a billion dollar problem, then the solution will make you billions.
Think
about all the problems that a site like Amazon solves the hassle of going to a
store , the hassle of having to wait weeks for delivery, cheaper prices, and so
on not to mention all the other companies that Amazon owns and the problems
that those companies solve.
Jeff
Bezos helped solve a billion dollar problem and was rewarded favorably for
doing so. If you've been chasing money, then you've been doing it wrong. It
sounds almost paradoxical. But if you want money, it isn't money that you
should be looking for. You should be looking for problems and more importantly
solutions to those problems. And once you found that solution, make a business
around it.
Just
because Jeff Bezos made money in US through Amazon, doesn’t mean you can do the
same in Africa by copying his business model.
Copying to create the next amazon or the next Facebook or Google won’t make you
rich. Start with a problem. Always start with a problem. Take time to study
African related problems. Listen to the market around you.
What
are people saying they don't like?
What
are people saying they wish existed?
What
are people saying frustrates them?
What
do people think is incredibly inconvenient?
How
many young people are complaining about employment?
How
much the country is losing from importing food products?
How
many farmers are crying because of post harvest loss, unreliable rain, lack of extension
services or even crop prices?
How
many Africans are dying from diseases?
How
many parents are struggling to find quality education for their children?
How
many Africans do not have electricity?
How
many people are complaining about wastes due to population growth?
How
many Africans are looking for affordable housings?
How
many Africans are complaining about transport?
How
many people are complaining about wealther or climate change?
Is
a problem worth solving? You need to find a scalable solution to the problem.
Your
solution needs to affect a magnitude of people covering Africa at large, not just
one country. Starting a restaurant that's not scalable, you're constrained to
the local area in that particular country, what about franchise model like
McDonalds?
What
about software for Agriculture, health, logistics or housings?
You can scale it infinitely online without needing to worry about things like production or shipping costs, as it's all done virtually.
Does
your solution require your time to generate money?
Let's
say you are health nutrition teacher that charges $50 per hour, congratulations,
you only made yourself another job disguised as a business, there's only a
certain amount of lessons that you can feasibly do in one day, and therefore
your income is time bound. But if you created an online nutrition c class that
ran 24/7 with lessons you only had to create once now that is scalable.
Scaling
your solution is critical here. So do not get lost on this point. Automation
also plays an important role.
Systems
and processes will keep your business running like a smooth machine.
If
implemented properly, if there is
something in your business that you can outsource to somebody else, or hire an
employee to do it for you, assuming if financially makes sense for you to do
so, then do it.
Tasking
yourself with everything is a bad thing. As much as you may think you're the
best, there's someone out there that can do a better job than you.
Once you found a solution. It's your job to make sure that solution can be accessed by everyone in your market. It's not about your ego. And it's not about what you're passionate about. The market doesn't care about your passions.
Stop chasing money, Chase problems and find the solution to those problems.